In the rain goods and sunshade market, ease of folding, portability, and everyday usability are becoming important product features for consumers who carry umbrellas on a daily basis.
At Lifestyle Week Tokyo Summer, KIZAWA Co., Ltd. introduced umbrellas and rain goods, with particular focus on its Pattofold parasol.
The product addresses the common issue of folding umbrellas being difficult to put away neatly, offering a user-friendly design that can be folded more easily after use.
The company develops and sells rain goods and umbrella products for daily use, proposing items that combine practical functionality with lifestyle design for retailers and buyers in the fashion, outdoor, and general goods sectors.
Challenges addressed
FAQ
What product did KIZAWA focus on at the exhibition?
What problem does Pattofold address?
What types of buyers are suitable for these products?
View video transcript
At this exhibition, we are mainly exhibiting umbrellas.
The product that we are most excited about this time is this parasol called Pattofold.
Recently, there has been a demand for umbrellas that are easy to fold, and this umbrella has solved that problem and is very easy to use.
If you are interested, please take a look.
Contact the company
KIZAWA Co., Ltd.
Available Languages
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About the Exhibition
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