{"id":98042,"date":"2026-07-06T21:06:08","date_gmt":"2026-07-07T01:06:08","guid":{"rendered":"https:\/\/www.worldtradeshow.tv\/english\/?p=98042"},"modified":"2026-07-06T21:06:09","modified_gmt":"2026-07-07T01:06:09","slug":"and-ly-pet-treats-daikei-seika-29th-lifestyle-week-tokyo-summer-2026","status":"publish","type":"post","link":"https:\/\/www.worldtradeshow.tv\/english\/video\/lifestyle-week-tokyo-summer-2026-japan\/and-ly-pet-treats-daikei-seika-29th-lifestyle-week-tokyo-summer-2026\/","title":{"rendered":"and ly Pet Treats - Daikei Seika [29th LIFESTYLE Week TOKYO [Summer] 2026]"},"content":{"rendered":"<div class=\"entry-content \">\n<blockquote class=\"wp-block-quote\">\n<p>As pet-related lifestyle products continue to diversify, snacks that can be shared by people and dogs are attracting attention as giftable, experience-oriented products. <br \/>At Lifestyle Week Tokyo Summer, Daikeiseika Co., Ltd. introduced products under the \u201cand ly\u201d brand, which is based on the concept of treats that people and dogs can enjoy together. <br \/>The company operates both human confectionery and dog treat businesses, and emphasizes the use of domestic ingredients, additive-free production, and human-grade quality so that consumers can feel comfortable choosing the products for their pets. <br \/>Although the dog treats are not seasoned like human sweets, they are designed with a simple taste and a gift-friendly concept, offering a way for owners and dogs to share a pleasant moment together. <\/p>\n<\/blockquote>\n<div class=\"video-summary-grid\">\n<div class=\"summary-card\">\n<h3>Challenges addressed<\/h3>\n<ul>\n<li><a href=\"\/\/?s=Safe%20dog%20treats%20made%20with%20domestic%20ingredients&#038;post_type=post\">Safe dog treats made with domestic ingredients<\/a><\/li>\n<li><a href=\"\/\/?s=Giftable%20pet%20snacks&#038;post_type=post\">Giftable pet snacks<\/a><\/li>\n<li><a href=\"\/\/?s=Shared%20food%20experiences%20for%20people%20and%20dogs&#038;post_type=post\">Shared food experiences for people and dogs<\/a><\/li>\n<\/ul>\n<\/div>\n<div class=\"summary-card\">\n<h3>Solutions<\/h3>\n<ul>\n<li><a href=\"\/\/?s=Human-grade%20dog%20treats&#038;post_type=post\">Human-grade dog treats<\/a><\/li>\n<li><a href=\"\/\/?s=Additive-free%20pet%20snacks&#038;post_type=post\">Additive-free pet snacks<\/a><\/li>\n<li><a href=\"\/\/?s=And%20ly%20pet%20treat%20brand&#038;post_type=post\">and ly pet treat brand<\/a><\/li>\n<\/ul>\n<\/div>\n<div class=\"summary-card\">\n<h3>Target customers<\/h3>\n<ul>\n<li><a href=\"\/\/?s=Pet%20goods%20retailers&#038;post_type=post\">Pet goods retailers<\/a><\/li>\n<li><a href=\"\/\/?s=Lifestyle%20gift%20shops&#038;post_type=post\">Lifestyle gift shops<\/a><\/li>\n<li><a href=\"\/\/?s=Businesses%20seeking%20premium%20dog%20treats&#038;post_type=post\">Businesses seeking premium dog treats<\/a><\/li>\n<\/ul>\n<\/div>\n<\/div>\n<div class=\"video-faq\">\n<h3 class=\"faq-heading\">FAQ<\/h3>\n<details class=\"faq-item\">\n<summary>What is the concept of the \u201cand ly\u201d brand?<\/summary>\n<div class=\"faq-answer\">The brand is based on the idea of treats that people and dogs can enjoy together, with a focus on domestic ingredients, additive-free production, and human-grade quality.<\/div>\n<\/details>\n<details class=\"faq-item\">\n<summary>Are the dog treats seasoned like human sweets?<\/summary>\n<div class=\"faq-answer\">No. The treats are made for dogs, so they are not strongly seasoned. They are designed with a simple, natural taste that can also be shared by people.<\/div>\n<\/details>\n<details class=\"faq-item\">\n<summary>What types of customers are suitable for these products?<\/summary>\n<div class=\"faq-answer\">The products are suitable for pet goods retailers, lifestyle shops, gift stores, and businesses looking for premium dog treats that can be presented as gifts.<\/div>\n<\/details>\n<\/div>\n<details class=\"video-transcript\">\n<summary>View video transcript<\/summary>\n<div class=\"transcript-content\">We are Daikei Seika.<br \/>Daikei Seika operates two brands: one for human snacks and one for dog snacks.<br \/>This time, we are exhibiting under the brand name &#8220;and ly&#8221;.<br \/>Our motto is to use domestically sourced ingredients and no additives.<br \/>As we also make human snacks. We make our products to human-grade so that you can enjoy them with peace of mind.<br \/>Although these are dog treats and therefore do not have a strong flavor, they are characterized by their simple deliciousness, so they can be enjoyed by both humans and dogs.<br \/>We also created them with the concept that they can be enjoyed by both humans and dogs,and that they can also be given as gifts to friends.<br \/>We hope that you and your dog can enjoy these treats together and have a delicious time.<br \/>Thank you.<\/div>\n<\/details>\n<h2>Contact the company<\/h2>\n<div class=\"company-profile-section\">\n<div class=\"company-shot\">\n<div class=\"browser-shot alignnone\"><a href=\"https:\/\/daikeiseika.com\/\" target=\"_blank\"><img fetchpriority=\"high\" decoding=\"async\"src=\"https:\/\/s0.wp.com\/mshots\/v1\/https%3A%2F%2Fdaikeiseika.com%2F?w=600&#038;h=450\"alt=\"Official website of Daikeiseika Co., Ltd.\"width=\"600\"height=\"450\"class=\"alignnone\"><\/a><\/div>\n<\/div>\n<div class=\"company-info\">\n<h3 class=\"company-name\">Daikeiseika Co., Ltd.<\/h3>\n<ul class=\"company-meta\">\n<li><span class=\"label\">Headquarters<\/span> <span class=\"value\">1-27-11 Kamoe, Chuo-ku, Hamamatsu City, Shizuoka, Japan<\/span><\/li>\n<li><span class=\"label\">Established<\/span> <span class=\"value\">December 25, 2025<\/span><\/li>\n<li><span class=\"label\">Employees<\/span> <span class=\"value\">&#8211;<\/span><\/li>\n<li><span class=\"label\">Official website<\/span> <span class=\"value\"><a href=\"https:\/\/daikeiseika.com\/\" target=\"_blank\" rel=\"noopener\">https:\/\/daikeiseika.com\/<\/a><\/span><\/li>\n<li><span class=\"label\">Business areas<\/span> <span class=\"value\">Confectionery manufacturing, dog treat development, human-grade pet snacks, and gift-oriented food products<\/span><\/li>\n<li><span class=\"label\">Main products and services<\/span> <span class=\"value\">Dog treats, snacks that can be shared by people and dogs, baked sweets, cakes, human-grade pet snacks, additive-free pet treats, and confectionery brand development<\/span><\/li>\n<\/ul>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"world-658195958\" class=\"world- world-entity-placement\"><p style=\"text-align: center;\">\u25c7<\/p>\n<p>Thinking of Exhibiting?<br \/>\nFrom exhibition video streaming to booth design &amp; build and domestic or overseas trade shows \u2014 World Trade Show.tv is here to support you. <a href=\"https:\/\/www.worldtradeshow.tv\/english\/contact-us\/\">Contact us here.<\/a><\/p>\n<p><a href=\"https:\/\/www.worldtradeshow.tv\/english\/contact-us\/\"><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone wp-image-57180 size-full\" src=\"https:\/\/www.worldtradeshow.tv\/english\/wp-content\/uploads\/2025\/09\/shutten_1140_en.png\" alt=\"\" width=\"1140\" height=\"300\" srcset=\"https:\/\/www.worldtradeshow.tv\/english\/wp-content\/uploads\/2025\/09\/shutten_1140_en.png 1140w, https:\/\/www.worldtradeshow.tv\/english\/wp-content\/uploads\/2025\/09\/shutten_1140_en-300x79.png 300w, https:\/\/www.worldtradeshow.tv\/english\/wp-content\/uploads\/2025\/09\/shutten_1140_en-1024x269.png 1024w, https:\/\/www.worldtradeshow.tv\/english\/wp-content\/uploads\/2025\/09\/shutten_1140_en-768x202.png 768w, https:\/\/www.worldtradeshow.tv\/english\/wp-content\/uploads\/2025\/09\/shutten_1140_en-1136x300.png 1136w\" sizes=\"(max-width: 1140px) 100vw, 1140px\" \/><\/a><\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>As pet-related lifestyle products continue to diversify, snacks that can be shared by people and dogs are attracting attention as giftable, experience-oriented products. At Lifestyle Week Tokyo Summer, Daikeiseika Co., Ltd. introduced products under \u2026<\/p>\n","protected":false},"author":1,"featured_media":98044,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"video","meta":{"_acf_changed":false,"footnotes":""},"categories":[1115],"tags":[16,868,879,867,889,877,541,520,864,857,31,863,6,32,18,28,842,852,861,887,5,860,873,15],"class_list":["post-98042","post","type-post","status-publish","format-video","has-post-thumbnail","hentry","category-lifestyle-week-tokyo-summer-2026-japan","tag-agriculture-forestry-fishery-and-food","tag-living-10","tag-hobby-education-8","tag-living-9","tag-services-7","tag-hobby-education-6","tag-agriculture-forestry-fishery-and-food-2","tag-living-4","tag-living-6","tag-medical-care-health-5","tag-hobby-education","tag-living-5","tag-information-telecommunication","tag-japan","tag-living","tag-medical-care-health","tag-information-telecommunication-3","tag-transportation-logistics-packaging-9","tag-living-3","tag-services-5","tag-services","tag-living-2","tag-hobby-education-2","tag-transportation-logistics-packaging","post_format-post-format-video"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>and ly Pet Treats - Daikei Seika [29th LIFESTYLE Week TOKYO [Summer] 2026] \u2013 Exhibitor Video | WorldTradeShow.TV<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.worldtradeshow.tv\/english\/video\/lifestyle-week-tokyo-summer-2026-japan\/and-ly-pet-treats-daikei-seika-29th-lifestyle-week-tokyo-summer-2026\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"and ly Pet Treats - Daikei Seika [29th LIFESTYLE Week TOKYO [Summer] 2026] \u2013 Exhibitor Video | WorldTradeShow.TV\" \/>\n<meta property=\"og:description\" content=\"As pet-related lifestyle products continue to diversify, snacks that can be shared by people and dogs are attracting attention as giftable, experience-oriented products. 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